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Thursday, 23 January 2020

Vicenzaoro January 2020: “First” in numbers, content and centrality

Vicenzaoro January 2020: “First” in numbers, content and centrality

Vicenzaoro, despite market turbulence, confirms its appeal and its significant strategic relevance for world traders. And the last edition of Vicenzaoro January 2020, which has just ended, proves it.
Interconnections with the world market, strategic cultural content, creativity, innovation, training, design, territory: a total of 1,500 brand exhibitors, over 35,000 attendances (the highest number in the last 10 years) and over 40 events with the participation of leading jewellery institutions and the most well-known global brands.

VOJ20 and T.GOLD have been appreciated by the global jewellery sector in their centrality in terms of business and overall promotional appeal; VO Vintage, the new exclusive marketplace for vintage watches and jewellery, which has made its debut this year, has been welcomed by the satisfied consent of the traditional public and the community of enthusiasts and collectors.

Priority topics for IEG were sustainability, creativity and innovation; the partnerships with ICE has been fundamental for the show success, as well as the collaborations with Federpreziosi - Confcommercio, AFEMO, Assocoral and IGI.
Furthermore, the territory played an essential role in making the international buyers happy, thanks to the hospitality that the city of Vicenza reserved for its guests with VIOFF “The Golden Factor”, the VicenzaOro Off Show event.
The increase in the number of attendances confirmed the positive trend of foreign incoming from over 126 countries worldwide, covering an overall 60% of the total. And Italy’s figure was also positive, taking on renewed shine with +12%.

The next appointments on IEG’s Jewellery Agenda: OROAREZZO from 18th to 21st April 2020, Vicenzaoro September from 5th to 9th September 2020 and VOD Dubai International Jewellery Show in the autumn.

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