Luxury: 22% of companies are Italian

An increase of 15 billion dollars compared to the previous year: this emerged as part of the 2020 edition of the Global Powers of Luxury Goods, an annual study by Deloitte that evaluates the top 100 global fashion & luxury companies taking into account annual sales.

In particular, the research shows that, for the third consecutive year, at the top of the ranking there are Lvmh, Kering, Estée Lauder and Richemont. Following are L’Oréal Luxe, Chanel and EssilorLuxottica, the only Italian in the top 10.

The Swatch Group, and Chow Tai Jewelery Group (8th place) and Pvh (9th), go down but remain on top.

Made in Italy is widely a leader in the sector, with 22 out of a hundred companies, of which 23% operate in the bags and accessories sector.
Second Italian is Prada (19th), then Giorgio Armani (26th), Moncler the brand with the best performance over the years, while Zegna and Euroitalia recorded double-digit growth in sales. Otb, Dolce & Gabbana, Ferragamo and Twinset were also positive.

“The path outlined in recent years is a market concentration dictated by the expansive strategies of the companies, based on acquisitions to differentiate each portfolio, enter new market segments and diversify production. As for our country - Patrizia Arienti, Deloitte Emea fashion & luxury leader, stressed to the media - the Italian companies in the top 100 are the most numerous, confirming Italy's weight in the world of luxury. The biggest challenge that Italian luxury companies will be called to face in the post-Covid period will be that of being ready to face change. Tradition and reactivity, two elements that have always characterized Made in Italy companies, combined with innovative and sustainable business models, will be necessary elements to face the great challenges in the post-Covid era ".